Browz’In Chosen by VISA Europe

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VISA Europe has chosen a select few “disruptive Israeli start-ups” to host at their VISA Europe Innovation Exchange Conference during DLD Tel Aviv, to introduce them to top corporate executives from Europe.

VISA recognizes that technology has revolutionized the traditional retail model and how businesses get the attention of their clients.

“Customers are still shopping in stores, but with new technologies and constant access to the Internet today, they demand retailers for innovation in the shopping experience online & offline.The new shopper seeks choices across many dimensions and access via traditional, online and mobile channels (omni-channel retailing), as well as the availability of expert knowledge.”

Browz’In looks forward to helping VISA and its European retail partners to bring targeted retail advertising to consumer smartphones.