Purchases Are Guided By Profile

Despite what is commonly believed, your purchases after often guided by your profile and not by your gender or other criteria. There are two things that guide a person’s purchases: 1.) Generation (What stage in life you’re in) It is most often seen that your purchases and influences are guided by what stage in your […]

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Demographics Make a Difference!

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  • 16
    Mar
  • Author : Rachel Jones Category : Mall

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If you’ve ever been to a large city (New York City, Chicago, Denver, etc.), it doesn’t take much to notice that different areas of town can look completely differently. Just a few blocks from each other, neighborhoods can have a completely different vibe, look, and type of people. If you have different types of people […]

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Who Goes There? Planning Your Shopping Center For Your Demographic!

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  • 15
    Mar
  • Author : Rachel Jones Category : Mall

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When you’re planning a shopping center or mall, you must not only make sure you fill the openings, but that you do so with stores that are actually going to succeed. You can’t put a high dollar designer store in the mall of an area with a median annual income of less than $50,000 a […]

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Planning Food For Your Shopping Center: Think National Not Regional!

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  • 15
    Mar
  • Author : Rachel Jones Category : Mall

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When planning a shopping center, or even while simply operating a shopping center, it’s important to make sure that the food choices you have in and around your shopping areas are not only delicious, but also eclectic. Thinking that you need to stick with local favorites so that you get your customers? Well, you don’t […]

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